My wife was doing some Christmas shopping online last night and got the results in the screenshot below. If you haven’t picked up the problem, the total should be $37.25. Instead of going to another site to make the purchase, she took the time to call their customer support line and have the five bucks credited back to her. I would have run from the site and avoided it in the future. She has a lot more experience in shopping than I do so all I can figure is she’s right and I’m wrong. What would you have done?
Another interesting thing she ran into last night was when she tried to buy a gift card online. The website had the card on the site, but when she tried to add it to her cart she got a message stating that item must be purchased in a brick and mortar store. She was shocked…and so was I. How much money are retailers losing because they have a poor online presence?